Welcome, I'M really GLAD YOU'RE HERE!
Hey, I'm Jodi
A personal brand strategist who helps high-performing leaders and business owners go from “I don’t know how to talk about myself” to total clarity and confidence.
I’ve spent 18 years in corporate, built (and exited) a global startup, and learned exactly what it takes to show up in a way that feels real =and actually cuts through.
This isn’t theory. It’s not a vibe board or a pretty deck. You’ll leave with a clear message, 50 story ideas, your own Brandiie Message Kit, and a system you can actually use to show up online without second-guessing everything.
I’m here to cut the noise, simplify the story, and help you finally say what you really mean and in a way that sounds like you.
If you want clarity, direction, and a personal brand that opens doors? You’re in the right place.
GROWING YOUR PERSONAL BRAND SHOULDN'T FEEL HARD. LET'S TALK
THIS IS WHY I DO WHAT I DO
I’ve delivered more than 150 Brandiie Message Kits and honestly? The best part of my job is watching people shift.Most come in feeling overwhelmed, unclear, or convinced they’re “not enough.” Then the plan lands, and I get the messages:
"I’m obsessed."
"This is so me."
"I needed this."
"You’ve helped me find my purpose again."
That’s what keeps me doing this work.
Before Brandiie, I built a brand, scaled (and exited) a global startup, and figured out how to show up online in a way that felt clear and human, long before anyone called it “personal branding.” Since then, I’ve partnered with 100+ companies, spoken on plenty of stages, and kept refining how I tell my own story so it actually feels like me. Now I help others do the same.
Whether it’s a business owner, a senior leader, or a whole team — my approach is simple:
Keep it clear. Keep it human. Keep it fun.
Say the real thing. Cut the noise. Make it easy to show up as yourself.
Because when people understand who you are, everything gets easier — the confidence, the opportunities, the momentum. All of it.
get to know me more
Some FUN facts about ME
Cairns local somehow living in Victoria’s chilliest pocket
I grew up in warm, tropical Cairns and love the heat, yet somehow found myself settled in Victoria’s southern end where winter seems year-round.
Happiest when I’m making something with my hands
I’m a creative at heart and feel most myself when I’m painting, playing with colour, taking photos, or getting lost in any hands-on creative moment.
Forty-two countries later and still planning more
Travel has been a lifelong love. I’ve explored over 42 countries, met incredible people along the way, and still get excited planning the next adventure.
