Jodi Geddes

Personal Brand

Why I’m doubling down on Personal Brand (and community) in 2026

Jodi GeddesDECEMBER 2025← The Journal
Why I’m doubling down on Personal Brand (and community) in 2026

I’ve just wrapped the first cohort of The Brandiie Lab and I’ll be honest: it exceeded even my own expectations. (I’m still smiling!)

Not because I didn’t believe in the program (I did and still do). But because of who showed up and how these individuals have made me feel.

Smart, driven, brilliant women… many of whom were clear on who they were offline, but were still second-guessing how to show up online. They weren’t lacking talent and they weren’t lacking credibility. They just didn’t have the language, structure, or tools to articulate their voice clearly or consistently.

But here’s what happened over two days:

They built it.
Their voice. Their system. Their strategy.
One woman put up her first post using her Brand Plan + AI prompt and hit 10,000+ impressions. Not because she “played the game” — but because she finally sounded like herself.


Learning in real time

Running this first cohort live gave me something I could never get from a pre-built course:Insight.

I listened closely. I watched what landed. And I tweaked the program as I went. I have refined the flow, the structure, the format — all in service of making this as valuable and practical as possible.

The result? A 2-day, 5-hour experience that builds real momentum without overwhelming your week. Just clarity, coaching, and tools that work long after the Lab ends.


It’s not just about showing up. It’s about staying visible.

Here’s the other truth I’ve leaned into: people don’t just want another course.
They want deeper support. Accountability. A space to come back to when the motivation dips or the algorithm changes.

That’s why I’ve launched The Brandiie Club and this is what I am most excited about in 2026. It’s my private members’ space, where every Lab participant gets lifetime access to community, prompts, updates, and live events.

It’s where I’ll be spending more of my time in 2026 because supporting incredible people beyond the program is what fills my cup. It’s where the real growth happens.


If personal brand is on your radar for 2026…

I’ve got two Brandiie Lab cohorts open now, 11 and 24 Feb and spots are intentionally limited to keep the experience high-touch.

If you want to build a brand that feels real, create content that doesn’t drain you, and show up online without overthinking it every time then I’d love to work with you.

You can learn more here: The Brandiie Lab


Thanks for being here. Whether you’re building your brand or quietly planning your next move. I see you. And I’ll keep building things that help you be seen, too.

Jodi x

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